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Analytics

Use Appstle Analytics tabs (Overview, Benchmarks, Subscribers, Subscription Health, Order Performance, Growth & Retention, and More views) to track subscription performance.

Appstle Subscriptions Analytics shows how your subscription program is performing—orders, subscribers, health, growth, and more. Open it from Analytics in the Appstle left nav.

Views

Use the tabs across the top of Analytics:

  • Overview — high-level snapshot of subscription performance.

  • Benchmarks — how your metrics compare against reference benchmarks.

  • Subscribers — subscriber counts and related trends.

  • Subscription Health — health signals such as churn and related rates.

  • Order Performance — how subscription orders are performing.

  • Growth & Retention — growth and retention over time.

More views adds:

  • Revenue

  • Products

  • Customer Insights

There is no separate “Performance” or “Reports” tab in the current Analytics UI. Use the date-range control to change the period for the active view.

Email reports

Use Email reports (header) when you want analytics summaries sent to an email on a schedule. Set the recipients and frequency there, then save.

Common formulas

Some health metrics use standard ratios. Examples:

  • Churn rate — subscriptions lost to cancellation in a period ÷ subscriptions up for renewal at the start of that period, × 100.

  • Approval rate — successful orders ÷ all orders (successful + failed) in the period, × 100.

  • Cancellation rate — (subscriptions in period − active subscriptions in period) ÷ subscriptions in period, × 100.

Hover a metric title in the app when you need the exact definition for that card.

Need help?

Email [email protected] or use the chat widget in the app. Available 24×7×365.

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